Poweryourlaunch.com is an education-centric company offering online courses, coaching, and digital products to help entrepreneurs streamline their sales, close the skill gap, and to scale their businesses effectively.
Founded by Abu Fofanah, our mission is to help you build a sustainable and impactful business that thrives in today’s digital world.
Power Your Launch began with a clear mission at its core. Our journey started six years ago—discover the story behind how it all began.
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Before launching Power Your Launch, there were several failed attempts at creating a successful cohort-based model. Each setback, however, provided valuable lessons that paved the way for what came next.
“You have to understand this was just an idea and to be honest, I was still testing out the idea to see if people actually wanted to be taught how to fish for themselves. In my original plan, I thought the business would last 1-2 months. But after the second month, I realized the demand kept increasing. People wanted to learn how to grow their business online and I knew how to help them.”
Abu, Founder and CEO of Power Your Launch
“We went from vetting people who wanted to join to now allowing people to join without the vetting process. We also began running live weekly webinars to talk to 100 people at a time instead of 1 to 1 phone calls to get people to join."
Abu, Founder of Power Your Launch
Nearly a decade into his journey, Abu emerged as a recognized leader in the digital marketing space. From delivering impactful public speaking engagements to guest lecturing at Harvard Business School, his expertise and dedication have solidified his reputation.
I was sitting in my neighbor's backyard when the notification for the millionth sale came through. It was a defining moment—a validation of my idea and a clear sign that I was heading in the right direction. This milestone wasn’t just about the numbers; it marked the opportunity to expand my reach and make an even greater impact. Even more inspiring, our students collectively achieved over $20 million in sales since joining the program.
Power Your Launch
[pow-er your launch]
To take action towards daily goals to accomplish a bigger goal.
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To achieve this growth, we revamped our entire curriculum and expanded our reach to serve clients globally. The Power Your Launch team transformed from a U.S.-focused brand to a worldwide presence.
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“Power Your Launch has a great opportunity to continue serving entrepreneurs from around the world. In order to do that, we had to break down the business to rebuild it from ground up only focusing on the essentials. Sometimes as you begin to grow, you think you need to add more things but in reality, you need to subtract more things and focus on the core competencies of your offer. We will continue serving more people if we make sure we are creating a great product."
Abu, Founder of Power Your Launch
Let's work together!
