Who we are

a virtual marketing accelerator for founders.

We train business owners how to market & monetize their business online and on social.

What we do

one of a kind.

First online program focused on training business owners how to bootstrap using their own finances to make consistent and predictable income.

Our Secret Sauce

See what sets us apart.

The #PowerYourLaunch Virtual Marketing Accelerator is a 6 week LIVE program designed to help founders (business owners) learn how to maximize returns on marketing. Over the course of a few weeks, founders will complete trainings, exercises, and be coached through their launch or sales process. Upon graduation founders are equipped with the knowledge, network, and skills to successfully build marketing campaigns that will generate consistent leads and sales.

Structured Curriculum

Get access to a library of content, module, step-by-step guides to help you execute.

Engaged Community

Engage with a community of founders all across the country in many different industries.

Weekly LIVE Touchpoints

Receive weekly coaching during your residency by someone whose experienced.

Our Missions

We help your business grow.

Part 1: The Course
Part 2: The Community
Part 3: Group Coaching

Our Curriculum

up to date and easy to digest training.

The main focus of the program is to teach you how to monetize. When you join the program here’s what you get:

(1) 6-Weeks of Group Coaching

(2) Course Content (Including Homework & Exercises)

(3) Founders Community

Embrace yourself for the weeks ahead by getting started by building the mindset it will take to reach your sales goals.

> How to Get The Most Out of this Marketing Accelerator

> Attend the Kick-Off Call and meet the other business owners

> Join The Facebook Group & Say Hi!

 

Identify your audience, their pain points, objections and craft a compelling message that will resonate.

Start your sales process early by maximizing returns each step of the way (pre-launch, launch, post-launch)

Build high converting funnels to lead your audience into a lead or customer.

> Sales Funnel Exercise

> Sales Funnel Workshop

Put together high converting campaigns from copy, to image, to putting your Facebook and Instagram ads together.

> Finding your dream audience

> Audience Insights

> Understanding your Ads Dashboard

> Understanding different ad objectives

> 2 ad objectives I use all the time (hack)

> How to create custom audiences

> Creating effective images

Learn how to build the infrastructure to begin putting parts of your business on autopilot.

> How to Use Facebook Ads to Turn Strangers Into Customers

> How Do Facebook and Instagram Ads Actually Work?

> Leveraging Traffic For Low Cost Leads and Maximum Revenue

> Setting Your Foundations (Facebook Pixel, Conversion Tracking & More)

> Pre-Strategy Essentials - How to Assess Your Business Before You Build Your Ad Strategy

> Designing Your Facebook Ad Strategy For Leads & Sales

> The Numbers You Need to Know to Take The Guesswork Out of Your Facebook Ad Campaigns

Optimize your campaign and drive greater visibility. Learn how to target cold audiences the right way to scale your business consistently.

> How to increase your conversions

> Retargeting Ads: What are they and how to create them

> How to run effective retargeting ads (case study)

> The top metrics that you should track when running ads

> How to identifying a winning and losing ad

> Placing the Facebook Pixel on your website & thank you pages

> How to use testimonials to drive conversions

> How to create look-a-like audiences

Learn the blueprint you need to scale your e-commerce based business.

> Important things to remember when selling E-Commerce

> Selling Products, Building Websites that Convert

> Shopify Admin walk through

> Placing the Shopify Facebook Pixel

> My Top Shopify Tools Checklist

> Must Have: Abandon Cart Email Sequence Strategies to Implement

> Must Have: Welcome Email Sequence Strategies to Implement

Get my exact 5-figure webinar sequence and copy.

> 8 series e-mail script

> email template outline

Learn the first few ads that always work. It doesn't matter what type of business.

> The first few types of ads you should be running

> How to use Instagram Stories to drive leads/engagement & sales

Structured Curriculum

Easy to follow and each week you gain access to a new module to complete.

Video Focused

Watch high dynamic videos that make complex more digestible.

Step by Step Guide

Get an easy to execute plan to get your business running quickly.

Testimonials

Student Results

"I'm celebrating because I posted my first couple of Facebook Ads last night and I converted [made a sale + got a lead added to my email list] for the first time ever within 5 hours!!!!!!!!!!!!! You got to understand that before this Marketing Accelerator I spent a little of $1000 on ads and NEVER converted...no money, no leads, nothing! The ad that converted was an Instagram post of my affirmation cards."
Teneka Steed
CEO of TenekaSteed.com
"So last month I finished at $13.1k in just 28 days. This was just from runnings ads only during the last week of February. This month I started running ads and in just 6 days into March, I've already hit $7.2k spending about $80 on ads per day plus client testimonials I'm posting everyday. If all goes well hopefully I can have a $30,000 sales month."
Ronnie
CEO of Los Angeles Oils and Butter

Our Community

engaged founders community.

Connect & meet other business founders around the globe who can give you feedback and input on your ideas, as well as, holding you accountable.

Who is this for?
Service Business
Product Business
Expert or Creative Coach
Consultant
Author
Small Business Owner
Beauty Skin Brands
Course Creators
Subscription Brands

Access a wide network

Meet some of the top business owners around the country who are dominating their respective industries.

Testimonials

Founders Community

LIVE Coaching

live weekly coaching.

Work alongside someone whose already been there to get your questions answered, get quick feedback, and get unstuck.

Head Instructor: Abu Fofanah

Weekly Live Touchpoints

Receive step by step guidance and accountability from our LIVE sessions.

Testimonials

Student Results

"I don't even know where to begin. I never thought it would be possible making $15,000 in 3 months!! Abu challenged us and it was extremely hard because we had built a lot of bad habits. But being able to have access to him, the trainings, and his knowledge literally made all the difference for our business. For the longest, Base Butter was just a small indie beauty brand who struggled making $500 a month but now we're making over $5,000 a month!"
She'Neil Johnson
CEO of Base Butter
"Can you say Amazon Best Seller in 24 hours?! Abu was truly heaven sent! I heard so many great things about him months before approaching him to help me launch my first book. I told him I had never done this before but I wanted to really hit the ground running when I launch. He spent everyday helping me plan this launch and designed the entire marketing strategy behind it. Abu knows the ins and outs of marketing and monetizing online. We are still working together till this day."
Tonya Rapley
CEO of My Fab Finance

Cohort Investment

Power Your Launch is a 6 week investment. Once you apply you will hear back within 48-72 hours whether you’ve been admitted. If accepted, you must be able to pay the program fee.

Note: Prices will increase 

Pay in full

Pay in full and receive an exclusive one-on-one strategy session with me
$ 1497
One-Time Payment
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Marketing Accelerator for Founders

Marketing Accelerator for Founders

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Payment plan

Divide your payment over 5 months
$ 339
/monthly payments
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